At the Martinez Guitar Company, a manufacturer of classic guitars since 1978, traditional crafting methods are fused with an innovative look towards the future.

The heart of the company has always been located in the Custom Shop, the workroom, where work benches, wood chips, and traditional tools add to the atmosphere. In this space, guitars are developed based entirely on the philosophies and experiences of the Martinez founder, Alex Wang, expert luthier, Kenny Hill, and guitar virtuoso, Johannes Möller.

Using innovative production techniques derived from the centuries-old craftsmanship of European luthiers, Martinez has created a unique and popular collection of guitars in which playability and sound quality come first and foremost.

Benelly Import performs exhaustive quality control checks at its own Luthier Atelier, so that each Martinez has been thoroughly fine tuned and meets the expectations of the musician.